The coordinated campaign led by Mirwaiz Umar Farooq will begin on 16 October to encourage younger generations to speak their mother tongue.
The Southfields landmark, built with funds raised by women in India selling their jewellery, is providing 10,000 free meals to mark 100 years.
The spiritual guru, formerly known as Vijay Kumar Naidu, was buried at the Ekam temple complex in Tirupati district following his death in Chennai.